Reply to Crede et al.: Association between front boarding and air rage is supported by theory and analysis.
Organizational Behaviour and Resource Management Area, Rotman School of Management, University of Toronto, Toronto, ON, Canada M5S 3E6; katy.decelles@rotman.utoronto.ca.
Katherine A
KA
DeCelles
Marketing Unit, Harvard Business School, Boston, MA 02163.
Michael I
MI
Norton