title: Harnessing the power of emotional drivers to promote behaviour change.
authors.affiliation: Department of International Health, Social and Behavioral Interventions Program, Johns Hopkins, Baltimore, MD 21205, USA; Bloomberg School of Public Health, Baltimore, MD 21205, USA. Electronic address: pwinch@jhu.edu.
authors.forename: Peter J
authors.initials: PJ
authors.lastname: Winch
authors.affiliation: Department of International Health, Social and Behavioral Interventions Program, Johns Hopkins, Baltimore, MD 21205, USA; Bloomberg School of Public Health, Baltimore, MD 21205, USA.
authors.forename: Elizabeth D
authors.initials: ED
authors.lastname: Thomas