title: Misleading Advertising by Attorneys Concerning NOACs is Adversely Costly to Our Patients and Our Society.
abstract: Over the past five years, "ambulance-chasing" attorneys have aggressively advertised for patients who have bled on a new oral anticoagulant (NOAC) or their family members. It is an infrequent day when American consumers do not see a TV advertisement saying something like: "Have you or a loved-one had a serious bleeding event while taking [fill in the NOAC]? If so, you may be entitled to monetary compensation. Call XXX, attorneys at law, and we will get you the money you deserve."
authors.affiliation: Columbia University College of Physicians and Surgeons Dept. of Medicine.
authors.forename: A
authors.initials: A
authors.lastname: James
authors.affiliation: Columbia University College of Physicians and Surgeons Dept. of Medicine.
authors.forename: M
authors.initials: M
authors.lastname: Reiffel
keywords: Anticoagulation; Atrial Fibrillation; Mortality; NOACs; Stroke