title: 'Campaign Remains As Urgent As Ever'.
abstract: Peter Carter, general secretary of the RCN: 'The quality and dignity of care for all our patients is at the heart of everything the nursing profession does. By working together to eliminate poor care and to share the good practice that so many nurses deliver day in, day out, we can make sure that all patients get the quality of care that we would like to receive ourselves. This campaign has highlighted many examples of good practice, and I hope that they will be adopted widely.'