[Development of an evidence-based media campaign to promote walking among physically inactive women and increased physical activity among adults].
This paper demonstrates the feasibility of developing a multimodal media campaign-based intervention to promote <np pagenum="054"/>physical activity using theory, evidence and media campaign construction expertise. An evaluation of this media campaign and its various components is the next stage of this work.</ce:para>.
Hélène
H
Escalon
Anne-Juliette
AJ
Serry
Viêt
V
Nguyen-Thanh
Anne
A
Vuillemin
Jean-Michel
JM
Oppert
Philippe
P
Sarrazin
Jean-Francois
JF
Verlhiac
Benoît
B
Salanave
Chantal
C
Simon
Simona
S
Tausan
Olivier
O
Dailly
Pierre
P
Arwidson
D000328:Adult; D003146:Communications Media; D055317:Evidence-Based Practice / Q000379:methods*; D015444:Exercise; D005240:Feasibility Studies; D005260:Female; D006293:Health Promotion / Q000379:methods*; D006801:Humans; D008297:Male; D012107:Research Design; D057185:Sedentary Behavior; D016138:Walking