title: Effectiveness of Medication Adherence Reminders Tied to "Fresh Start" Dates: A Randomized Clinical Trial.
authors.affiliation: Olin Business School, Washington University, St Louis, Missouri.
authors.forename: Hengchen
authors.initials: H
authors.lastname: Dai
authors.affiliation: The Wharton School, University of Pennsylvania, Philadelphia.
authors.forename: David
authors.initials: D
authors.lastname: Mao
authors.affiliation: The Wharton School, University of Pennsylvania, Philadelphia.
authors.forename: Jason
authors.initials: J
authors.lastname: Riis
authors.affiliation: The Wharton School, University of Pennsylvania, Philadelphia3The Perelman School of Medicine, University of Pennsylvania, Philadelphia.
authors.forename: Kevin G
authors.initials: KG
authors.lastname: Volpp
authors.affiliation: Humana Inc, Louisville, Kentucky.
authors.forename: Michael J
authors.initials: MJ
authors.lastname: Relish
authors.affiliation: Humana Inc, Louisville, Kentucky.
authors.forename: Victor F
authors.initials: VF
authors.lastname: Lawnicki
authors.affiliation: The Wharton School, University of Pennsylvania, Philadelphia.
authors.forename: Katherine L
authors.initials: KL
authors.lastname: Milkman
mesh_terms: D006801:Humans; D055118:Medication Adherence; D016032:Randomized Controlled Trials as Topic; D017010:Reminder Systems; D060145:Text Messaging