title: Why informatics? Discovering health insights. Accelerating health care transformation.
authors.affiliation: Chairman, AMIA.
authors.forename: Thomas H
authors.initials: TH
authors.lastname: Payne
authors.affiliation: President and CEO, AMIA.
authors.forename: Douglas B
authors.initials: DB
authors.lastname: Fridsma
mesh_terms: D008490:Medical Informatics; D012955:Societies, Medical; D014481:United States