title: Communicating Our Science to Our Customers: Drug Discovery in Five Simple Experiments.
abstract: The complexities of modern drug discovery-an interdisciplinary process that often takes years and costs billions-can be extremely challenging to explain to a public audience. We present details of a 30 minute demonstrative lecture that uses well-known experiments to illustrate key concepts in drug discovery including synthesis, assay and metabolism.
authors.affiliation: Drug Discovery Unit, School of Life Sciences, University of Dundee , Dundee, DD1 5EH, U.K.
authors.forename: Lesley-Anne
authors.initials: LA
authors.lastname: Pearson
authors.affiliation: Drug Discovery Unit, School of Life Sciences, University of Dundee , Dundee, DD1 5EH, U.K.
authors.forename: David William
authors.initials: DW
authors.lastname: Foley